For the books, the ‘10’ on the cover was die cut to reveal the custom artwork printed inside
Branding
Project
Branding for Hachette Books India’s 10th anniversary. For the identity, we designed a bold red “10” set in Futura, which pairs beautifully with their geometric "H" logo. The logo was designed in time for the World book fair, where an eight-foot tall number 10 installation commanded the entrance to the Hachette book stall.
A second more playful "10" was created, which was applied to a variety of materials, merchandise, and a series of 10 books, commissioned to celebrate the 10th anniversary. Only 4 books were actually printed.
Client
Hachette Books India
2018